Custom Lingerie Line Unified Messaging Provider Financial Management Firm Boutique Cupcake Shop Subversive Guide Books Client Subversive Guide Books Client Challenge Brand needed to reflect the Generation X target while portraying the "guerrilla" mentality of the subversive, guide book series. Solution A bold, black look was chosen for this brand. The stencil style of the two figures paired with the irregular typeface speaks to the underground feel of the "guerrilla" mentality while delivering a powerful presence.

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