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Client Microsoft Consulting Firm
Client Challenge As Microsoft's focus for their partner consultants changed, so did the client's goal for their site. The redesign needed to speak to the alliance with Microsoft, as well as increase traffic through the site.
Solution The site solution employed a flash piece to speak to the client's differentiation level of solution-focused service. A multi-level navigation and information hierarchy was established to easily direct the user to their specific vertical as well as create a more keyword-rich homepage. The results was positive feedback from existing clients and increased leads from the site with a daily increase in online site traffic.
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